Tag Archives: branding

Weird, Ugly Moleskine Planner

I was browsing eBay recently and came across a very odd Moleskine planner. I searched for it on Moleskine’s own site but found nothing. The only other listing I found was at Target: Digging still further, I found another Target listing for a beige version, which was also listed on the website of Sandman Books. … Continue reading Weird, Ugly Moleskine Planner

The Evolution of Moleskine Notebook Packaging

I’ve been meaning to do this for a while: a deep dive into the evolution of Moleskine notebook packaging over the 20 or so years they’ve been around. I went through my collection of unused notebooks and found several distinct examples of different stages of their packaging design. I can’t 100% align these to when … Continue reading The Evolution of Moleskine Notebook Packaging

Moleskine Monday: I May Never Buy a New Moleskine Again

I am really quite depressed. I keep poking around in stores, looking at their stock of Moleskines to see if anything’s changed with how they’re making them. At one point several months ago, I’d had a glimmer of optimism that maybe there had just been a blip in their manufacturing rather than an overall decline … Continue reading Moleskine Monday: I May Never Buy a New Moleskine Again

Moleskine Monday: New Brand Look?

Moleskine’s got a new look, at least for their website and ads. I wonder if they’ll start to use this new concept on the notebooks themselves, or their packaging? Over the past few years, the company has diversified into areas such as apps and print-on-demand services – and a new identity for the brand created … Continue reading Moleskine Monday: New Brand Look?

Why Ming Stopped Using a Moleskine

I bookmarked these posts ages ago: Why I stopped using a moleskine (part 1) and (part 2). I’m always fascinated by the different ways the Moleskine brand has imprinted itself on people, and the passion it can inspire. And as with all great passions, when the love affair ends, equally strong feelings are experienced. Ming … Continue reading Why Ming Stopped Using a Moleskine