What a great story! Bhintuna “Jya poo” couldn’t find the kind of notebooks she wanted in Nepal, so she started a company to make them. Bhav has now been in business for 3 years.
When Bhintuna started looking for the kind of stationery that she often stumbled upon on the internet, she realised that the choices in the Nepali market were rather limited. The notebooks available in the market were cheap, but they didn’t really cater to a crowd that loved to write, to draw, or both.
“Of course there were notebooks but they didn’t meet my practical or aesthetical needs. As a graphic designer, I was particularly looking for a notebook that came in grid and dot, and had minimal design but high utility value. I was also looking for a planner.â€
Bhintuna finally gave up, and started making her own Do-It-Yourself-notebooks, which to her surprise introduced her to a crowd that felt the same as her about stationery.
“When people saw my hand-made notebooks at meetings they first appreciated it and then complained about how there weren’t enough choices in the market. And it just pushed me to think that maybe there are Nepali consumers for a good Nepali stationery line, but nobody has really thought of supplying to them.â€
Read more at: A paper trail – News Makers 2017 – The Kathmandu Post
They look so great! I’m kind of jealous that they cannot be shipped to the U.S. Hopefully they get stockists here in the future…